Developed brand positioning for U.S. launch of Barcelona-based outdoor media company highlighting company’s unique design-driven “street furniture” (bus shelters, kiosks, newsstands, electronic signs) and expansion in U.S. market. Developed and designed versatile sales kit which later extended to all company’s sales support materials. Sales presentation was instrumental in the company’s securing contract for New York’s street furniture program.
graphic design, content development & promotion
“The details are not the details. They make the design.”